Apple Intelligence can’t be that bad if people say they want to pay for it

Soon after Apple unveiled Apple Intelligence, I said the company’s new iPhone, iPad, and Mac AI suite should be free, even though I was (and still am) ready to pay for premium AI features. I was a ChatGPT Plus user then and I still am now.

Apple’s inability to deliver the smart Siri it promised in Apple Intelligence further reinforces my idea that Apple Intelligence should be free. After all, this is the feature that made Apple Intelligence stand out when compared with ChatGPT, Gemini, and other AI products. Apple has a long way to go here.

The current state of Apple Intelligence is certainly not worth a subscription. You can’t charge for a product that doesn’t do much for the user right now. Even if Siri were ready to deliver the impressive features Apple promised us at WWDC 2024, Apple Intelligence would still be free. That’s apparently the plan for several years.

However, it turns out that many iPhone and non-iPhone users would be ready to pay a fee to access Apple Intelligence features. That’s according to a new survey that looked at Apple Intelligence reactions from iPhone users based on the current features available on iPhone 15 Pro models and the iPhone 16 lineup.

Continue reading…

The post Apple Intelligence can’t be that bad if people say they want to pay for it appeared first on BGR.

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Apple Intelligence can’t be that bad if people say they want to pay for it originally appeared on BGR.com on Wed, 23 Apr 2025 at 10:46:00 EDT. Please see our terms for use of feeds.

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